…If it ain’t got that swing. As the classic song goes. (Tap along to Duke Ellington.)
Or ZING. Australia’s federal election last Saturday proved a double-disillusion. It flagged questions about the communication skills of key players on the national stage. Without naming names, let’s draw lessons for all those who present through words or music.
Reach out to your listeners, involve them, get to know them. Before a presentation, mix with the masses in the foyer, refer to some by name during your presentation or question time.
Convoluted rambling puts listeners to sleep, however mellifluous the voice, however beautifully modulated and paced. It leads to misplaced expectations.
Adapt to different audiences rather than repeat worn out text, slogans and mantras. Listen before you speak. Create fresh, relevant zingers.
Commit to being and giving your best– don’t condescend.
Never underestimate audience intelligence and insight. They see through ego, fake sincerity, and an attitude that “it’s all about me!”
Pithy. To the point. Less is more. It’s easier to speak (or write) long than short.
Congruent – Be yourself
People, whether as audience or voter, want to relate to real people, not puppets or figure heads. Humility and reality cover a multitude of glitches.
After many drafts, edits and proofs my next book Burn My Letters is off to the printers!
- Byron Bay Writers Festival Friday 5 August 2.30–4.30pm (Self-published marquee)
- Brisbane Saturday 13 August 3–5.30 pm at Queensland Multicultural Centre
102 Main Street Kangaroo Point (free parking, ferry to Holman St. Terminal)
(Bookings essential: email 0411 782 404 or 07 33002286)
Enjoy live music from Greshka, soprano Lyn Moorfoot and Finlandia sung by Finnish singers; give-aways; author Q&A, as you sip lingonberry saft (or stronger from cash bar) and taste smörgåsar (canapés).
The International Connection
I’d love to include those who’ve helped me along my journey. Join us at the Brisbane launch via live streaming on YouTube/Google. Or record for later download. (SOS for techies who can make it happen!)
If you order books via PayPal we’ll absorb extra international shipping costs.
Book 2 of the saga will launch in November
It’s written, edited, and will release after yet more edits and proofs.
Thanks, Peter Fenoglio for the luminous covers.